Worksout: Apgujeong, Seoul, Korea
X-Large brand partnership launch party in Seoul, Korea. Hosted by Worksout store in Apgujeong district. custom artwork & display made for event. exclusive tee release, using archival xlarge store design.
role:
project management
art direction & concept for event
event coordination & live social media activation
EXECUTION OF DIGITAL/SOCIAL CAMPAIGN & E-COMMERCE RELEASE